I have always had a strong aversion to mint. I can't stand it. Even most of the fruity toothpastes ended up having some kind of mint or would just be chalky as hell. Cinnamon was too "spicy" and just burned my tongue too much. It has taken me a long time to find a great tasting toothpaste with no mint whatsoever. This toothpaste is perfection. It's got all the fluoride of an adult toothpaste. Both the Vanilla and Chocolate are amazing! I use both, but I prefer the chocolate one. It tastes like sweet chocolate milk (possibly too sweet for some, but not me. I'm kind of a sugar junkie), actually makes my mouth feel clean, leaves a great aftertaste and doesn't ruin the taste of my morning coffee. I hope they never discontinue this. It's my Holy Grail of toothpaste.