Listed below are the different products you may want to consider. All of them will be fun, and if you're not planning on surprising your son, I'd let him pick out his own depending on the kind of Magic he wants to play (he'll know the differences between the decks to some degree just by looking at the colors).
Intro Packs: These come with a ready-to-play 60-card deck and two extra packs of 15 cards each, as well as a box to keep the deck in. Any one of these would do fine!
Event Decks: These come with a ready-to-play 60-card deck with 15 extra cards to beat specific types of decks, as well as a box and a life-counter die. They're a bit pricey, but noticeably better than the intro decks.
Commander Precons: These are by far my favorite choice, as I believe Commander is the best thing about Magic. If your son DOES know what it is and says his friends play it, GET ONE OF THESE!