Cheaper and ten times better: http://www.amazon.com/dp/B0002YTO7E/

Others have said, but if you want budget the ugly fiskars hatchet is hard to beat. Estwing is prettier and not much more expensive if weight isn't a concern.

Really, the one at the hardware store or feed store isn't bad for the $18 or whatever they run now either.

This book.

Alternatively:

LightMyFire 2.0 Swedish firesteel

Mora Companion

Stainless Steel water bottle

Fiskars X7 14" hatchet

Or a good wool blanket or sleeping bag to keep in your car in case you get stranded in the cold.